Goal Digging Women is a virtual academy and dynamic space that offers unfiltered, honest and supportive lessons that inspire, empower and educate women around the world.
We were created out of a loving demand (passionate women in need of deserving transparency, support and sisterhood) and necessity (no place in the virtual world is quite like this). It combines growth support in the form of lessons ranging from Customer Experience to Branding. In fact, we focus on 5 key areas:
Greetings, I’m Carmen Veal, a native of Hartford, Connecticut, Business Events Strategist and Goal Digger. A journey through therapeutic cultural awareness and special needs mommy-hood led to designing a life I imagined.
WHAT GOT me HERE
2009 - 2014 Highlight reel
While trying to immerse myself within the chaotic world that is the fashion industry (with sprinkles of testing my hand in other industries like corporate finance, nonprofit, social work, interior decorating and furniture buying), I fell in love with creating opportunities for individuals to connect. This journey eventually led to my love for event production. Events are a great way to create authentic experiences between a brand/group and individuals.
2006 - Present
WHERE IT ALL STARTED
At age 21 I quit a well-paying salaried 9-5 job with 401k and benefits to work in the mental health field. Within a year my reality took a turn when my daughter’s health declined, forcing me to lose a full-time position at the hospital I was employed. I became a full-time special needs caregiver for my daughter who’s needs were far too complex for me to commit to traditional employment. This new reality was incredibly challenging to accept, forcing me into depression.
Refusing to settle and continue on a downward spiral, I decided I would no longer settle for a restricted life limited by a poor mentality. I set a goal then created an action plan to turn my life around.
Within a year my daughter and I were getting the therapeutic support we needed. I proceeded to take steps to create a business that would not be reliant on location dependency. I read books and took online classes to help me launch and grow personally and within my business. My drive (for as long as I can remember) was feeling I was created for a special purpose.
Fast forward to today, I make a living and a life as an Event Strategist which is a company I built from the ground up. Not only does it fulfill my life’s purpose, it also allows me to work from the comfort of my own home and give my daughter the love and attention she is deserving of.
2013 - Present
MY BLOG JOURNEY & THIS ACADEMY
At an attempt to live a healthier lifestyle I cut off all of my relaxed hair and adopted a pescatarian/mostly plant based diet. During my life transition I started Brown Skin Women, a virtual diary to document my journey of embracing natural living. I shared this journey on my blog and within a year built an audience of over 7,000 women who could relate to my story.
It was inspiring in itself. Women from around the world sent messages and emails sharing their story and seeking my support. The most frequently asked question from my subscribers became “how did you do it”. I decided to use my professional experience as an event strategist to create life-enhancing events that would allow me to share my life’s progression in intimate detail.
Taking things a step further, I created a virtual academy to offer the same online. Today I offer virtual Goal Digging Women courses and experiential events. A collective opportunity for women interested in learning how I grew myself, my business, blog and brand using strategies that are a staple in my own personal and professional growth.
2015 - 2017
The quality of the club was simply not stellar. The platform itself, materials, lessons, etc. all needed a clearer focus and improvement all around. Members were slow to join and quick to leave. It was a tough lesson and reality check. I needed to re-evaluate and consider something must really be wrong. So the journey of transformation commenced!
2017 - Present
Research, research, research. I learned what platforms were best and worse, explored options, perks, cons, pros, etc. and decided to go the route of investing in software that would allow me to have all creative control. Over an eight month period, I rebranded the academy and built the framework, systems, redid ALL of the lesson materials. For the first time, this vision became one that I was eager to work on, browse through, and jump out of bed to every morning. Now, I’m here with you and my heart couldn’t be happier! The goal is to CLIMB…so, shall we?